MARS ASMR
SCOPE
UK Campaign
Paid & Earned Social
Packaging
Podcasts
A quiet, intimate study of texture and sound designed to help you Rest, paying homage to Mars’ iconic endline: Work Rest & Play. Shot in shadow and light, every moment designed to immerse you in pure, relaxing ASMR pleasure.
CANCER RESEARCH UK
SCOPE
Ambient
Print & Outdoor
Research doesn’t lie - and such a compelling stat called for a simple yet powerful stunt, designed for social, to spotlight the obvious dangers of sunbed use among under-35s.
BARCLAYS
SCOPE
Web
Print
Experiential
We're bringing business and financial learning to the local launderette. Access exclusive coursework from The Open University and FutureLearn, plus MasterClass videos from some of the UK's sharpest business minds - all within a 40-minute wash cycle. Earn a digital certificate and build practical knowledge that lasts.
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ECOVER
SCOPE
Outdoor
Narrative Object (New Product)
ECOVER is known for its eco-friendly cleaning products, using plant-based and mineral ingredients to reduce environmental impact. This campaign builds on that strong brand foundation to expand beyond domestic cleaning into the £3.7b skincare market with the launch of RECOVERY - a new body wash and personal skincare range.
BELU WATER
SCOPE
Tactical Print
Ambient Media
Belu Natural Mineral Water launches a reactive tactical quick-turnaround campaign in response to the recent Perrier and Evian scandal in France, where investigations revealed that both brands treated and filtered their water while making the claim that it was natural and bottled at source. The bold double page print executions and ambient media stunt expose the misleading practice with a provocative yet playful tone, encouraging UK consumers of premium mineral water to reconsider their choice and switch to a more honest, independent brand.
NEWLANE
SCOPE
Print & Outdoor
TV & Digital idents
Ambient Media
Brand Partnerships
A campaign that brings Newlane’s foldable helmet to life by celebrating its space-saving benefit. Centered on the idea of “Half The Size,” it uses only half the ad space - donating the rest to like-minded, independent brands. Ambient media shrinks familiar objects to highlight the product’s compactness, while TV idents and YouTube spots give 50% more time back to viewers. A confident, generous way to sell convenience.
BIG GREEN EGG
SCOPE
Print
Brand Extension
A traditional brand campaign for Big Green Egg, a much-loved ceramic BBQ. The campaign is supported by a brand extension and collaboration with London candlemaker Earl of East, creating a range of limited-edition scented candles.
JOHN SMITH’S
SCOPE
Television
John Smith’s classic No Nonsense Campaign featuring Peter Kay, created long before Droga5's No Bollocks campaign for Newcastle Brown Ale. Winner of two gold British Arrows and a Silver, including gold for best 30 second commercial of the year.